Balance can begin with a simple routine. Our B3/B5 Duality Facial Serum pairs 3% niacinamide with vitamin B5 in a lightweight, water-based formula to support hydration, a more even-looking complexion, and everyday skin comfort.
Why You’ll Love It
A straightforward vitamin B serum for skin that can look oily in some areas and feel dry in others. Its simple formula fits easily into a routine without adding a heavy layer.
Key Benefits
→Supports a more balanced-looking complexion
→Helps improve the appearance of uneven skin tone
→Supports hydration and skin softness
→Helps soften the appearance of enlarged pores
Featured Ingredients
Niacinamide (Vitamin B3), 3%
Supports the skin’s moisture barrier and helps improve the appearance of uneven tone, visible pores, and excess oil.
Pantothenic Acid (Vitamin B5)
Complements niacinamide with skin-conditioning support for a soft, comfortable feel.
Spring Water
Forms the base of this lightweight, water-based serum.
Texture & Feel
A lightweight serum, gently thickened with xanthan gum for easy application and layering.
Best For
Combination or oily-looking skin, visible pores, uneven-looking tone, and those seeking a simple vitamin B serum for everyday use.
Good to Know
Made with 3% niacinamide. Vitamin B5 is supplied as pantothenic acid in this formula.
A Quiet Note
A higher percentage isn’t always what your skin needs. A thoughtful formula, used consistently and comfortably, has its own place in a gentle routine.
Method of Application
Apply a few drops to clean skin after cleansing and toning. Gently smooth over the face before facial oils, creams, or emulsions. Use morning and evening, as tolerated.
Shelf Life and Storage Information for Our Products and Ingredients
Finished Products - generally don't need to be refrigerated as they are preserved, but you can refrigerate them to extend their shelf life. The shelf life for most products is 9-12 months. Vitamin C Serum(s) and VitaResurface products should continually be refrigerated to extend their shelf life. Sample Sizes - do have a shorter shelf life (generally 3-6 months), and items in jars can dry up quicker than this if the lid is not tightened well enough (Vitamin C Serums - use within 90 days).
Please Keep Your Products Out of Humidity, Heat, Direct Light and in a Dark Cabinet When Possible
Exfoliating Acid - products have a shelf life of 9-12 months. The only things we don't suggest refrigerating are the Mandelic Acid Serums or Salicylic Acid Serums, as they can crystallize in the refrigerator. If this happens, you can set the product into a hot water bath to see if the crystals will dissolve.
Additional Items That Require Refrigeration and/or Kept in the Dark
Hydrosols and Distillates - remove 1 ounce of hydrosol and add it to a separate, sterilized spray bottle and spritzer. Keep the larger bottle in the refrigerator. Carrier and Exotic Oils - generally refrigerate all carrier oils, although some very rich oils will solidify. This is fine. All you have to do is take the oil out, warm it up at room temperature, and it should liquefy. If not, set the bottle in a hot water bath and occasionally shake the bottle, which will hopefully turn into a liquid. Some oils, like coconut cream and jojoba oil, have a super long shelf life.
Refrigeration of The Following Ingredients is Not Necessary, But it Won't hurt
Essential Oils - essential oils are best stored in a cool, dark place. Co2 Extracts - these should continually be refrigerated. Butters - we suggest refrigerating our "skincare" butters. You can remove what you need and keep the rest in the fridge. Clays - keep in a dry, dark place. Shelf life is at least 2 years. Herbs All herbs <i>(whole or ground)</i> should be kept in a dark, cool, and dry location. Herbal (liquid) Extracts are created using grain alcohol. The alcohol pulls the constituents (properties) from each herb, root, trunk, leaf, and flower. They have a shelf life of 3-5 years. They can be stored in the refrigerator or a dark, dry place. Other Raw Ingredients - such as Sodium PCA, Honeyquat, Oat Beta Glucan, etc., will all have different shelf lives.
Shipping Transit Note: Some customers have asked whether products can be affected by time in transit, especially during warmer months. Our products are formulated and preserved to remain stable during normal shipping times and should not spoil simply from being in transit.
That said, if you are concerned about heat exposure, you are welcome to add an ice pack to your order for extra peace of mind. Click here to add an ice pack.
Spring Water - hydrating
Niacinamide 3% - skin lightening, anti-aging agents, stimulates circulation, anti-inflammatory
Pantothenic Acid - is excellent for fighting acne, considered an essential nutrient for our bodies, has wound healing properties, promotes a decrease in pore size, and is anti-inflammatory
Xanthan Gum - natural thickener
Leucidal SF(Lactobacillus Ferment) - a probiotic-based natural preservative created by the fermentation of Lactobacillus
B3/B5 Duality Facial Serum – Hydrating Vitamin B3 and B5 Serum for Balanced, Healthy Skin
Gentle, non irritating niacinimide serum. Another wonderful light and layerable product from GoW. I like how this serum plays well with my other products and it’s not sticky. This has been very helpful for my stepson’s oily teenage skin as well. Thank you!
Thank you 💕 Amber.
We’re especially happy to hear that one serum is working so nicely for two very different skin needs! Niacinamide can be remarkably useful for helping skin look more balanced, but a formula still needs to be comfortable enough to use consistently. Light, layerable, and not sticky is exactly what we wanted this serum to be.
Thank you for sharing it with your stepson and for telling us how it’s working for both of you, Amber!
Markey 🌸🌸🌸
B
Briar S
One of my favorites
I started using this serum in November and am so happy with it. The ingredients have helped my skin feel bright and dewy, as I felt it was dull for a long time. I love it.
I recommend this to EVERYONE who tells me they have KP or body acne. It’s magic, fr.
I used to get breakouts on my glutes and KP on my arms but if I use this 2-3x a week…. Clear as day! I’ll use it a bit more in the summer too.
It’s strong so be sure to wash your hands afterwards and avoid any compromised skin and BODY ONLY!
Thanks GoW for consistently having the best quality prices while still charging reasonable costs instead of inflated ones. Tysm!!!
Exfo 15% Lotion
Rita
larger size
I wish you had a choice of a bigger bottle size or a big refill container. It would also be advantageous for the environment
Peptide Comfort Hydration Mist
Shawna Edmiston
I love the color and texture of this serum
I love the color and texture of this serum. I have used 2 bottles and I'm excited about the improvement in my texture.
Indigo Glow 0.5% Copper Peptide Renewal Serum
Miles
The BEST lil balm I’ve ever used
The BEST lil balm I’ve ever used. And I’ve been round a time or two. Absolutely decadent.
Healing and Soothing Lip Balm (.15 ounce)
D R
Perfect for moisturizing dry
Perfect for moisturizing dry skin
Passion Fruit Seed Oil Organic
D R
Nice lightweight
Nice lightweight oil
Jojoba Gold Oil Organic Light Version
D R
Great oil for night time
Great oil for night time routine
Squalane Oil
Caroline M.
I love this stuff
I love this stuff. It's got so many great moisturizing ingredients. I even love the herbal color :) I do a pump of this plus a pump of the decadent oat enriched emulsion plus 4-5 drops of squalane oil as my moisturizer twice a day and my skin feels calm and hydrated.
Calming Moisture Serum
Cynthia Wells
I am in love with this product
I am in love with this product. I use after cleansing on a cotton pad then spray my skin. I mix my serums in the palm of my hand along with my Calming oils and a sprits of this and am ready to go.You can’t go wrong with this product
Calm and Hydrate Mist
Cynthia Wells
Gentle and cleans without drying out the skin
Gentle and cleans without drying out the skin.Safe for sensitive skin.
I recommend this to EVERYONE who tells me they have KP or body acne. It’s magic, fr.
I used to get breakouts on my glutes and KP on my arms but if I use this 2-3x a week…. Clear as day! I’ll use it a bit more in the summer too.
It’s strong so be sure to wash your hands afterwards and avoid any compromised skin and BODY ONLY!
Thanks GoW for consistently having the best quality prices while still charging reasonable costs instead of inflated ones. Tysm!!!
Lindze,
Oh gosh, thank you! It means so much that you’ve found something that works so well for your skin and that you’re sharing it with others. And your words about our quality and prices really touched us. We work hard to keep good skincare within reach, so hearing this makes my day. :-)
Warmest wishes for your skincare journey and continued success!,
Markey 🌻🌻🌻
I wish you had a choice of a bigger bottle size or a big refill container. It would also be advantageous for the environment
Rita,
Thank you 😊❣️ for mentioning this!
A larger bottle or refill size is certainly worth looking into, especially for something you use often.
We appreciate the nudge and your thoughtfulness about reducing packaging. :-)
Warmly,
Markey 🌻🌻🌻
I love the color and texture of this serum. I have used 2 bottles and I'm excited about the improvement in my texture.
Shawna, this makes me smile! Two bottles in, and it's wonderful to hear you're seeing improvement in your skin’s texture.
I love that blue color, too. :-)
Thank you for taking the time to share this with us!
Warmly,
Markey 😊
The BEST lil balm I’ve ever used. And I’ve been round a time or two. Absolutely decadent.
Miles,
I LOL when I read this because I thought of Dolly Parton's 'Best Little Whorehouse in Texas', the movie. Aside from the laugh, thank you for the wonderful review.
I absolutely adore this balm as well.
Markey 🤠
this cleanser didn't work for me, but i give it 4 stars because it seems to be a well formulated product that most skin types would like. i have extremely sensitive skin, eczema and rosacea, and i find if i use it more than two or three times a week i get kind of pink and blotchy. the cleanser has a lovely slippery texture, spreads and rinses very easily. it is quite concentrated so it should last a good while. it has a nice grainy, oaty scent that some people may not like (the aroma doesn't linger). here is a handy tip-if you are annoyed by the label getting wet and sticky when you touch it, try covering it with a few coats of clear nail polish, it really helps!
Hi Donna, thank you for sharing your detailed experience. We're glad you appreciated the formulation and texture, and we appreciate your tip about protecting the label.
Sorry to hear it isn't ideal for your sensitive skin, but your feedback will be taken back to
our next meeting for discussion. 🧐 Nail Polish is a great idea! Our labels are 'water-resistant' but not waterproof.
Thanks for your support!
Your GoW Team ❤️