Our Pumpkin Infused Brightening and Hydrating Serum is an advanced skincare product that perfectly fuses nature’s finest ingredients and cutting-edge science, crafted to deliver deep nourishment, hydration, and radiance. At the formula's core is Pumpkin Fruit Infusioncontains vitamins and enzymes that gently exfoliate and rejuvenate the skin, promoting cell turnover and revealing a brighter, youthful complexion. Pumpkin Seed Extract complements this by delivering rich essential fatty acids and antioxidants that help repair and protect the skin from environmental stressors, making it especially beneficial for tired or aging skin. Colloidal Gold elevates the formula with its luxurious anti-aging benefits, helping to reduce inflammation, promote collagen production, and enhance skin firmness. Skin White BLE, a plant-based brightening agent, evens out skin tone by reducing the appearance of dark spots and hyperpigmentation, leaving the complexion more radiant and uniform. Quinoa Proteinstrengthens the skin’s natural barrier, ensuring moisture retention and improving elasticity while Panthenol-D(Pro-Vitamin B5) deeply hydrates and soothes, enhancing skin softness and reducing irritation. Hyaluronic Acid, a humectant, and hydrator, plumps the skin from within, delivering multi-level moisture that leaves it dewy and revitalized. The product also features Dipotassium Glycyrrhizate is an anti-inflammatory extract from licorice root that calms sensitive skin, reduces redness, and supports skin healing. To ensure optimal preservation and antimicrobial efficacy, Cosmocil CQ and Benzyl DHA Alcohol work synergistically to keep the product fresh and safe without causing irritation, making it suitable for even sensitive skin types. With this potent blend, the skincare product provides everything from intense hydration and brightening effects to soothing relief and anti-aging benefits. It’s a perfect solution for those seeking a well-rounded, powerful treatment for a glowing, healthy complexion.
Method of Application Apply a thin layer of serum to clean skin 2x per day before your hydrating serum phase and before any oils or creams.
Shelf Life and Storage Information for Our Products and Ingredients
Finished Products - generally don't need to be refrigerated as they are preserved, but you can refrigerate them to extend their shelf life. The shelf life for most products is 9-12 months. Vitamin C Serum(s) and VitaResurface products should continually be refrigerated to extend their shelf life. Sample Sizes - do have a shorter shelf life (generally 3-6 months), and items in jars can dry up quicker than this if the lid is not tightened well enough (Vitamin C Serums - use within 90 days).
Please Keep Your Products Out of Humidity, Heat, Direct Light and in a Dark Cabinet When Possible
Exfoliating Acid - products have a shelf life of 9-12 months. The only things we don't suggest refrigerating are the Mandelic Acid Serums or Salicylic Acid Serums, as they can crystallize in the refrigerator. If this happens, you can set the product into a hot water bath to see if the crystals will dissolve.
Additional Items That Require Refrigeration and/or Kept in the Dark
Hydrosols and Distillates - remove 1 ounce of hydrosol and add it to a separate, sterilized spray bottle and spritzer. Keep the larger bottle in the refrigerator. Carrier and Exotic Oils - generally refrigerate all carrier oils, although some very rich oils will solidify. This is fine. All you have to do is take the oil out, warm it up at room temperature, and it should liquefy. If not, set the bottle in a hot water bath and occasionally shake the bottle, which will hopefully turn into a liquid. Some oils, like coconut cream and jojoba oil, have a super long shelf life.
Refrigeration of The Following Ingredients is Not Necessary, But it Won't hurt
Essential Oils - essential oils are best stored in a cool, dark place. Co2 Extracts - these should continually be refrigerated. Butters - we suggest refrigerating our "skincare" butters. You can remove what you need and keep the rest in the fridge. Clays - keep in a dry, dark place. Shelf life is at least 2 years. Herbs All herbs <i>(whole or ground)</i> should be kept in a dark, cool, and dry location. Herbal (liquid) Extracts are created using grain alcohol. The alcohol pulls the constituents (properties) from each herb, root, trunk, leaf, and flower. They have a shelf life of 3-5 years. They can be stored in the refrigerator or a dark, dry place. Other Raw Ingredients - such as Sodium PCA, Honeyquat, Oat Beta Glucan, etc., will all have different shelf lives.
Pumpkin Fruit Infusion hydrating, natural, gentle exfoliant, hydrating Colloidal Gold high purity gold 0.9999. (Beyond 4 nines is meaningless), smallest gold nanoparticles whose diameter typically measure3.2 nm, made using the highest purity, sterile reagent grade deionized water, concentration: 20 ppm (minimum) of gold particles. Does not contain gold ions, highest particle surface area of any colloidal gold product available, skin regenerative properties, stabilizes collagen synthesis Skin White BLE Inhibits skin cells to produce melanin pigments by inhibiting the tyrosinase activity by reducing melanin biosynthesis effectively lightens age spots & dark skin areas, very popular in Asian countries to depigment the skin. Quinoa Protein(hydrolyzed) repairs damage and forms a protective barrier on the skin to prevent the environmental stresses from damaging the skin. Binds moisture and provides nutrients for the skin. Panthenol-D vitamin B-5, gives a slip to formula Pumpkin Seed Extract healing, nourishing, fights wrinkles, excellent for mature skin Dipotassium Glycyrrhizate(Licorice Root Extract) lightens skin, brightens skin, inhibits tyrosinase very effectively Tyrosinase is an enzyme which allows the skin to produce melanin, darkening of the epidermis Hyaluronic Acid hydrates, holds up to 1,000 times its weight in water Cosmocil CQ(Polyaminopropyl Biguanide) an effective non-formaldehyde, non-paraben preservative Benzylalcohol-DHA (eco-certified preservative)an effective non-formaldehyde, non-paraben preservative
I received this via GOW's free gift with purchase. I have mature combo skin (oily t-zone). I'm a long time GOW customer and wanted to change my routine. I was happy to see this promotes collagen production, exfoliation and saw another benefit was brightening. I sought out help and Jen quickly responded.
To those who've not used GOW's products, all I asked what was meant by brigthening. The level of detail Jen provided below only proves why I've used GOW for more than decade. I've noticed an improvement in my dark spots and how my face feels overall. I hope others chime in on this product. I was told it's discussed whether to keep it in the store. I say heck yes.
This is a great question, as "brightening" can mean a few different things in the context of skincare.
Based on the ingredients, brightening refers to a combination of actions that improve the skin's overall clarity, radiance, and evenness of tone.
Specifically, here is how the key ingredients contribute to this effect:
The Pumpkin Fruit Infusion contains natural vitamins and enzymes that gently exfoliate the skin. This process removes dull, dead skin cells, which in turn promotes cell turnover and reveals the newer, fresher skin underneath, resulting in a naturally brighter and more youthful complexion.
Skin White BLE, a plant-based brightening agent, is included specifically to address uneven skin tone. It works to reduce the appearance of dark spots and hyperpigmentation, leading to a more radiant and uniform complexion.
Pumpkin Seed Extract and Colloidal Gold deliver rich antioxidants that help repair and protect the skin from environmental stressors that can otherwise dull the skin or contribute to discoloration over time. The reduction in inflammation from the Colloidal Gold also supports a calmer, clearer skin appearance.
Licorice root extract helps inhibit the enzyme responsible for producing melanin (tyrosinase), thereby working to reduce the appearance of dark spots and promote a more uniform, brighter complexion. It also has soothing, anti-inflammatory properties.
In short, the term brightening in this serum encapsulates both the immediate visual improvement from gentle exfoliation and the long-term benefit of evening out skin tone and protecting against environmental dullness, all of which contribute to a glowing, healthy look.
Evita
Thank you so much for taking the time to leave such a detailed and positive review for our Pumpkin Infused Brightening and Hydrating Serum! We are so happy to hear that you are enjoying its benefits and have noticed an improvement in your skin's overall appearance. We appreciate your continued support as a long-time GOW customer and are happy to hear that Jen was able to assist you with any questions you had about the product. Thank you for recommending it to others as well, we will definitely keep it in our product line!
We hope you continue to see great results with this serum.
N
Nicole Kruszka
Rejuvenated :)
Makes my skin feel so rejuvenated and smells AMAZING!
Nicole,
This is ExAcTLy what we were striving for. Thank you for letting us and other customers know about your success
and that you smell nice as well ( ͜ʖ)
P
Ping Ping
Hydrating and Brightening serum
I love this serum. It hydrates and brighten my skin after application. I was surprised that my skin was hydrated and brightened after first use. Though I don’t use daily, it always brighten my skin after application. It is my go to serum for hydration. I love Garden of wisdom products.
Love it for my neck. Will try on my face at some point. I have Rosacea so I have to be careful with my face. Love Bakuchiol for the body too.
Bakuchiol (Sytenol®A) Botanic Facial Oil Booster
Michelle Castro
Winter Skin MUST HAVE
I love the other GOW hydrating mists but has not tried this one yet. My skin is on the struggle bus this Fall. Due to weather plus perimenopause I felt like I couldn’t get enough hydration no matter what! Purchased the 1oz size of this mist to try and it’s a game changer!! I just ordered the 4oz size during a sale. Never want to be without this during Fall and Winter.
Customer Created Deep Hydrating Mist
Jamie Lyn Ross
Another WIN from Garden of Wisdom
I've never not loved Garden of Wisdom products 100%, and this is no exception... I alternate the C3 Elixir with other GoW products (the C3 does great on off-days that I don't use peptides), and it's been a great addition to my skin's arsenal. Some products can be drying or irritating to my skin but this isn't, at all!
I have to say... Markey and the entire team at Garden of Wisdom is a blessing. They do what they do out of a passion for helping people, and crafting high-quality, clean and safe products, at an affordable price - along with the utmost customer service (and I love the little hand-written notes I get with each order :)
Thank you, Markey, Leah, Jen, and the rest of your awesome team. xo
C³ Lipid Elixir
Erika Davies
I love popping this serum on to plump my fine lines
I love popping this serum on to plump my fine lines. It leaves my skin looking and feeling more supple :)
This Hair Oil is very nourishing and lightweight. I use it as a finishing touch to add shine and condition. Thank you!
Rockin Moroccan Goddess Hair Oil
Terri Froman
The Yarrow Blossom Healing Mist & Hydrating Mist is a staple in my daily upkeep!
I keep coming back to the Yarrow Blossom Healing mist. It's a staple!
Yarrow Blossom Healing and Hydrating Mist
Mike
Finally a Azelic acid product with the perfect ingredients
I have extremely reactive rosacea + POD + seb derm and have never been able to tolerate other azelaic products (Finacea, The Ordinary, Cos De Baha, etc.). They all left me flushed, burning, slick-oily and “raw” the next morning – even at low %.
Wisdom’s azelaic serum is the complete opposite. The base is incredibly gentle: no sting, no burn, no delayed flare. I can apply it at night after just a water rinse, my skin might flush for a minute (vascular rosacea doing its thing), then it calms right down. I wake up with skin that looks calm, not cooked – still a bit oily (normal for me), but far less than before and without that angry, inflamed look.
It’s the first azelaic that actually works with my barrier instead of fighting it. If you have super sensitive, rosacea-prone, seb-derm-ish skin and thought azelaic just “isn’t for you,” this formula is honestly worth a try.
Please can you consult with your customers if you ever want to discontinue this product? will happily stock up if that ever happens.
Azelaic Acid 8% Serum
Anonymous
FirmAge
Love this! Works for my skin & allergic reactions! 😊
FirmAge 5% DMAE Gel w/Lavender - Sagging Skin Support Tightening and Firming
Marie Donald
This cream is so healing to my skin
This cream is so healing to my skin. I have a sensitivity to citrus products and get a terrible rash and my face will itch. This is the only product that calms my skin.I apply this and within a few hours the rash has diminished and the itchiness is gone. The Calendula Blossom Cream has saved my skin.
Calendula Blossom Cream
Anonymous
Love it!
I love this product & so does my skin! For me, that is a huge blessing.
Where would I be without this serum? It keeps me clear and doesn’t cause any irritation to my eczema-prone skin. This is a must-have.
Jessica
Thank you for your positive feedback!
PS- your lead in line is fantastic We absolutely love to hear that the Salicylic Acid 2% Serum has been a game-changer for your skin. We always strive to provide effective and gentle products for our customers, and we're glad to know it has helped with your eczema.
Thank you for making us a must-have in your skincare routine!
Your GoW Team
Love it for my neck. Will try on my face at some point. I have Rosacea so I have to be careful with my face. Love Bakuchiol for the body too.
Hi Cynthia 😊
Thank you for taking the time give us a review.
It's so exciting to know the Bakuchiol p;roducts work so well with your sensitive, Rosacea skin profile.
Have a wonderful week.
Markey ❤️
I love the simplicity of this formula. This makes a great nourishing and healing serum. I have to be careful with hyaluronic acid (all molecular weights) and retinol/al(s), all which tend to dehydrate my skin. Oat beta glucans bring it back to life!
Alyssa
⋆.˚✮ ✮˚.⋆ for leaving a review for our Oat Beta Glucans. We use this ingredient in a lot of our formulas as it is extremely healing and soothing to the skin. Actually, years ago there was a customer who did a study on this ingredient and found so many favorable reviews and testimonials from people with extreme burns and it fascinated us. Kudos to the dear lady! We're so glad to hear that it has been nourishing and healing for your skin. It's great to know that it's a helpful alternative for those who may have sensitivities to other ingredients like hyaluronic acid and retinol.
We’re so grateful you took the time to write us.
Wishing your skin continued comfort and balance during this journey.♡
I love the other GOW hydrating mists but has not tried this one yet. My skin is on the struggle bus this Fall. Due to weather plus perimenopause I felt like I couldn’t get enough hydration no matter what! Purchased the 1oz size of this mist to try and it’s a game changer!! I just ordered the 4oz size during a sale. Never want to be without this during Fall and Winter.
Hi Michelle
Thank you for sharing your positive experience with our Deep Hydrating Mist! Your enthusiasm is so cool and we really appreciate it! One of our customers in the UK gave us the idea so all the credit truly goes to her. We're so happy to hear that it's been a game changer for your winter skin struggles.
We hope it continues to provide the hydration you need during this season.
Thank you for your continued support and we're glad you took advantage of our sale to stock up on the larger size.
Have a great day and a beautiful weekend.
I've never not loved Garden of Wisdom products 100%, and this is no exception... I alternate the C3 Elixir with other GoW products (the C3 does great on off-days that I don't use peptides), and it's been a great addition to my skin's arsenal. Some products can be drying or irritating to my skin but this isn't, at all!
I have to say... Markey and the entire team at Garden of Wisdom is a blessing. They do what they do out of a passion for helping people, and crafting high-quality, clean and safe products, at an affordable price - along with the utmost customer service (and I love the little hand-written notes I get with each order :)
Thank you, Markey, Leah, Jen, and the rest of your awesome team. xo
Jamie •ᴗ•
Thank you so much for sharing this. It means more than you know. We pour so much care into every formula, and hearing that the C³ Lipid Elixir is fitting so comfortably into your routine truly warms our hearts. We’re always mindful of creating products that feel gentle, effective, and trustworthy on the skin, and feedback like yours reminds our whole team why we do what we do.
Your kind words about our little notes and our customer service touched us deeply. From all of us here at Garden of Wisdom, thank you for being part of our community and for letting us support you on your skincare journey.
Your Team @ Garden of Wisdom