SYN®-AKE (Viper Venom, as we like to call it) isn’t harsh or drying. It’s a precision-targeted, peptide-powered smoothing serum that helps the muscles beneath expression lines relax, softening the appearance of fine lines and wrinkles over time without freeze-like tightness. Powered by Syn®-Ake, a biomimetic peptide modeled after a component in Temple Viper venom, this serum supports a visibly smoother, more refined skin surface - especially in zones that crease deeply with movement, like crow’s feet, laugh lines, forehead lines, and neck.*
Unlike typical anti-aging serums that simply hydrate, Viper Venom works at the muscle signal level to help expression-related skin folding appear softer and less pronounced. With consistent use over weeks, results become cumulative and notably more refined.
This formula is lightweight, easy to layer under moisturizers and sunscreens, and ideal for spot-targeting expression zones rather than all-over use.
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Precision peptide action for expression lines Helps the muscles beneath expression lines relax, softening their appearance over time.
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Botox-like effect without needles Offers an immediate sensation of smoother texture, with cumulative refinement through continued use.
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Targets stubborn creases Designed for spot application on laugh lines, crow’s feet, forehead folds, and neck expression areas.
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Clean, effective formulation A focused, peptide-led formula without heavy fillers or unnecessary ingredients.
NOTE: This serum provides an immediate Botox-like effect and is also cumulative. Depending on the other products used, this product may take 45-90 days to show its effect. This product should be used ONLY for spot treatments, i.e., laugh lines, forehead, neck, crow's feet, etc.
Shelf Life and Storage Information for Our Products and Ingredients
Finished Products - generally don't need to be refrigerated as they are preserved, but you can refrigerate them to extend their shelf life. The shelf life for most products is 9-12 months. Vitamin C Serum(s) and VitaResurface products should continually be refrigerated to extend their shelf life. Sample Sizes - do have a shorter shelf life (generally 3-6 months), and items in jars can dry up quicker than this if the lid is not tightened well enough (Vitamin C Serums - use within 90 days).
Please Keep Your Products Out of Humidity, Heat, Direct Light and in a Dark Cabinet When Possible
Exfoliating Acid - products have a shelf life of 9-12 months. The only things we don't suggest refrigerating are the Mandelic Acid Serums or Salicylic Acid Serums, as they can crystallize in the refrigerator. If this happens, you can set the product into a hot water bath to see if the crystals will dissolve.
Additional Items That Require Refrigeration and/or Kept in the Dark
Hydrosols and Distillates - remove 1 ounce of hydrosol and add it to a separate, sterilized spray bottle and spritzer. Keep the larger bottle in the refrigerator. Carrier and Exotic Oils - generally refrigerate all carrier oils, although some very rich oils will solidify. This is fine. All you have to do is take the oil out, warm it up at room temperature, and it should liquefy. If not, set the bottle in a hot water bath and occasionally shake the bottle, which will hopefully turn into a liquid. Some oils, like coconut cream and jojoba oil, have a super long shelf life.
Refrigeration of The Following Ingredients is Not Necessary, But it Won't hurt
Essential Oils - essential oils are best stored in a cool, dark place. Co2 Extracts - these should continually be refrigerated. Butters - we suggest refrigerating our "skincare" butters. You can remove what you need and keep the rest in the fridge. Clays - keep in a dry, dark place. Shelf life is at least 2 years. Herbs All herbs <i>(whole or ground)</i> should be kept in a dark, cool, and dry location. Herbal (liquid) Extracts are created using grain alcohol. The alcohol pulls the constituents (properties) from each herb, root, trunk, leaf, and flower. They have a shelf life of 3-5 years. They can be stored in the refrigerator or a dark, dry place. Other Raw Ingredients - such as Sodium PCA, Honeyquat, Oat Beta Glucan, etc., will all have different shelf lives.
Hyaluronic Acid hydrating, can hold up to 1,000 times its weight in water Syn®-Ake 7% Syn®-Ake – Age Killing Effect. • Antagonist of the muscle nicotinic acetylcholine receptor (mnAChR) • Blocks Na+ uptake at the post-synaptic membrane • Inhibits muscle contractions Syn®-Ake is a new anti-wrinkle active compound based on a synthetic tripeptide that mimics the effect of Waglerin 1, a peptide that is found in the venom of the Temple Viper, Tropidolaemus wagleri. PENTAPHARM *(Syn-Ake's manufacturer) has developed, over the past 30 years, a unique approach for the breeding and housing of venomous snakes, particularly the Brazilian Lance Adder Bothrops moojeni whose venom is used for therapeutic (anticoagulants, haemostatics) and diagnostic products. Currently, some 10,000 specimens of this snake species are bred and housed at PENTAPHARM DO BRASIL, making PENTAPHARM the largest snake breeder and keeper in the world. The long experience of PENTAPHARM in snake venom research has made possible the investigation of venom peptides for cosmetic applications. A special focus has been the investigation of the Temple Viper’s venom.
Syn®-Ake acts like that of Waglerin 1, which acts at the post-synaptic membrane. The peptide is an antagonist of the muscular nicotinic acetylcholine membrane’s receptor (mnAChR). The ion canal remains closed as the muscular nicotinic ACh receptors are blocked. There is no uptake of Na+, and the muscles stay relaxed. Source: McArdle, JJ, T L Lentz, V Witzemann, H Schwarz, SA Weinstein& JJ Schmidt. 1999. Waglerin-1 selectively blocks the epsilon form of the muscle nicotinic acetylcholine receptor. J. Pharmacol. Exp. Therap.
Function:
• Syn®-Ake is an excellent anti-wrinkle active compound with a snake venom-like mode of activity. • Syn®-Ake smoothes mimic wrinkles in a short period. Cosmetic applications: • Age killing effect particularly effective against expression lines• Intensive anti-wrinkles care
INCI Name: Glycerine, Water, Dipeptide Diaminobutyroyl Benzylamide Diacetate Efficacy Tests- in vitro tests: The efficacy of the SYN®-AKE tripeptide (at a concentration of 0.5mM) has been demonstrated in vitro by measuring the frequency of contraction of the innervated muscle cells as a function of the incubation time.
Syn®-Ake peptide reduces muscle cell contraction and its action is reversible.
In vivo tests:
The measurement of the smoothing and anti-wrinkle effect of SYN®-AKE (4%) was compared to a placebo. A cream was applied to the forehead twice daily for 28 days.
Syn®-Ake – Age Killing Effect. The smoothing effect (Ra) was measured on 80% of the volunteers and the anti-wrinkle effect (Rz, Rt) measured on 73% of the volunteers. Results showed up to -52% of wrinkle size after 28 days application!
Leucidal SF(lactobacillus) - natural, probiotic based preservative
Have only been using viper venom a few days now but i have noticed some tightening. Im not used to applying product to the muscles and not the wrinkle but in this case it makes sense.
Cynthia,
Perfect description! It does feel weird and counterproductive but at the same time,
as you said, it makes perfect sense.
Thank you for putting your trust in us. We know there are a lot of great smaller skincare companies
out there to choose from.
Your GOW Team
J
JOYCE GLASSER
viper venom
I've used the viper venom for years and am happy the newest version is a 7% concentration!
all your products are great!
Joyce,
Thank you so much for your kind words and continued support! We're always happy to hear your success with our products and that you are enjoying the Viper Venom over the years, and even more excited that you're loving the new 7% concentration! It truly means a lot to us to know our products have a positive impact.
We're grateful to have you as part of our community and for so long!
Markey
E
Erika Davies
Jaw snatcher!
This formula takes a few weeks and then you notice the anti wrinkle effect which gives a snatched look to your skin! Love it
Erika, short and to the point or end result in this case. Jaw Snatcher 😂
Thank you for the review and the patience involved with seeing results.
A
Anne
Favorite product
This is my favorite product I have tried. Next to one other. It’s costly but lasts a long time. I truly can’t live without this one. It helps control contracting muscles. Great for people with bad vision and people who work on a computer all day. I genuinely love this product. And can’t recommend it enough.
Thank you for reviewing this! :)
A
Andrea
Giving it a try
I decided to try the Viper Venom because it uses one of the top rated "botox in a bottle" active ingredients, Syn-ake, and at the recommended concentration, 5%, according to my research. I've had no adverse effects, but neither have I seen any positive effects yet on my sixty-eight year old wrinkles. However, I've only been using it for three weeks. So, I still have hope.
Hi Andrea!
This can take up to 60 - 90 days to take effect, depending on what else is being used in the routine. Also, make sure you're applying it to the areas on your skin according to the chart on the site! You want to target the muscle areas. Also make sure to apply to dry/clean skin! :)
This isn't meant for all over or general wrinkles. Drop us an email and we can look at the rest of your routine, to see if anything could be interfering! :)
COLLAGEN RENEWAL SERUM GOES ON SMOOTH AND I HAVE NOTICED A MORE EVEN SKIN TONE
COLLAGEN RENEWAL SERUM GOES ON SMOOTH AND I HAVE NOTICED A MORE EVEN SKIN TONE. SO FAR I AM LIKING THE SERUM
Hi Shannon ❤️
Thank you for taking the time to leave this note. Hearing that it applies beautifully and is helping your skin look more even is wonderful feedback.
We truly appreciate you sharing your experience.
With gratitude,
Markey
Hi Jessica 😊
“Never disappoints” is the best compliment. 💯
We truly appreciate your support and are so happy they’ve remained a staple for you.
Warmly,
Markey ❤️
The Banana Healing Serum is wonderful for sensitive reactive skin
The Banana Healing Serum is wonderful for sensitive reactive skin. Whenever my skin gets red and inflamed, this along with the calendula cream are the only products that calm my skin.
Hi Marie 😊
Thank you so much for sharing this. Hearing that it feels comforting when your skin is feeling reactive
truly means a lot to us.
Banana and calendula were both chosen for their gentle, supportive nature, so we’re grateful they’re working beautifully for you.
We appreciate you trusting us with your skin.
Thank you for being such a long-time and wonderful customer.
Markey, Jen, and everyone here We appreciate you!
Thank you for reformulating this already wonderful product! I’ve always loved it, but I really love that. It doesn’t separate now.
Hi Margie 😊
This truly means so much. Thank you for loving it before and for noticing the improvement.
We worked hard on that reformulation, and hearing that it’s performing beautifully without separating makes us so happy.
We appreciate you being with us through the evolution.
Warmly,
Markey, Jen, and the whole staff here ˚ʚɞ˚
I was recommended this product from a holistic aesthetician. She focuses on protecting the skin barrier and finding products that work with your skin type. I’ve had really dry postpartum skin, and she said to buy these as part of my new skin routine, and these are great! My skin was already used to using acids, so these do not sting for me. They gently exfoliate and leave my skin so hydrated. I’m happy I bought these in bulk!
Hi Kate 😊
We all truly appreciate this review. Supporting the skin barrier while still allowing gentle
renewal is something we care about deeply.
Hearing that your skin feels hydrated and comfortable means the formulation is doing
exactly what we hoped. Tell your aesthetician we said 'thank you.' ❤️
Thank you for trusting us with your routine.
Thank you for taking the time to write this for us,
Markey
COLLAGEN RENEWAL SERUM GOES ON SMOOTH AND I HAVE NOTICED A MORE EVEN SKIN TONE
COLLAGEN RENEWAL SERUM GOES ON SMOOTH AND I HAVE NOTICED A MORE EVEN SKIN TONE. SO FAR I AM LIKING THE SERUM
Collagen Renewal Serum
Anonymous
Never disappoints and good price
Never disappoints and good price. Thank you GOW!
Fruit Acid Exfo Pads 10% pH 2.85
Marie Donald
The Banana Healing Serum is wonderful for sensitive reactive skin
The Banana Healing Serum is wonderful for sensitive reactive skin. Whenever my skin gets red and inflamed, this along with the calendula cream are the only products that calm my skin.
Banana Healing Serum
Margie Levy
Even better!
Thank you for reformulating this already wonderful product! I’ve always loved it, but I really love that. It doesn’t separate now.
PhytoEstrogen Cream - New Formula!
Grace
Incredible
Waited until I used the whole bottle to review... My rosacea has improved so much using this emulsion!!! I'm in love with the fact that it's a moisturizer with no oils or butters, for I have very dry but easily clogged skin. The oat smell was not a problem for me and became comforting in a strange way LOL! Thank you for making such great products!! <3
Decadent Oat Enriched Emulsion (No Essential Oils)
Nicole B
The BEST Azelaic Acid Product I've Tried
I've been using azelaic acid for a couple of years for my pustular rosacea. It is the one thing that helps my skin stay clear the most. I've tried so many different brands, and most contain ingredients that clog my pores or my skin can't tolerate (like silicones, glycols, and other acids). This product has been AMAZING--it smooths my skin and bumps, it isn't harsh, and gives me a nice glow without being oily or sticky. Also I've noticed azelaic acid works better for me than other derivatives. The slightly grainy texture of this product doesn't bother me and doesn't linger on my skin. Please don't stop making this version!!!
Azelaic Acid 8% Serum
Sheryl Paradis
Refreshing and calming
Refreshing and calming. So many skin benefits but even if there wasn’t any benefits I’d use it for the smell alone!
Neroli Orange Blossom Hydrosol Organic
Danyelle Scott, RF, MT, PTA
So far I have used this HA serum only four days in a row.
So far I have used this HA serum only four days in a row, and overall I like it. I'll have to use it for much longer to determine just how effective it is. I do, however, really like the rooster derived HA serum, which I have purchased from GOW before, because I know it's the real thing, so to speak, and I don't mind that it's animal sourced, because I'm not a vegetarian, and fowl is being consumed in huge quantities by non vegetarians in any case, i.e., they're not on the endangered species list. :)
Clearly Pure Hyaluronic Acid Serum
Khalua Kinard
Amazing!
I love the smell and the glow you have after using it.