Alpha Hydroxy Acids aka AHA (glycolic and lactic acids) help clear away dead skin cells that have built up on the skin's surface. Glycolic acid can also penetrate throughout the layers of the skin to enable them to be exfoliated.
Method of Application If you are new to acids, use every three days. In total, exfoliate no more than 3 to 4 times per week.
Use on clean skin (skin can be dampened with hydrosol, toner or fruit mists, or it can be dry). Apply a few drops with clean fingertips, then wait 20 minutes before using any other products. The acid will self neutralize and then you can continue with your routine.
The exception to the 20 minute wait rule is that if the acids are very uncomfortable. If so, then rinse immediately and build up a tolerance to the acids over about a months time, increasing the length of time every few days. Acids, however, are not meant to be comfortable as they are a remodeling tool.
Shelf Life and Storage Information for Our Products and Ingredients
Finished Products - generally don't need to be refrigerated as they are preserved, but you can refrigerate them to extend their shelf life. The shelf life for most products is 9-12 months. Vitamin C Serum(s) and VitaResurface products should continually be refrigerated to extend their shelf life. Sample Sizes - do have a shorter shelf life (generally 3-6 months), and items in jars can dry up quicker than this if the lid is not tightened well enough (Vitamin C Serums - use within 90 days).
Please Keep Your Products Out of Humidity, Heat, Direct Light and in a Dark Cabinet When Possible
Exfoliating Acid - products have a shelf life of 9-12 months. The only things we don't suggest refrigerating are the Mandelic Acid Serums or Salicylic Acid Serums, as they can crystallize in the refrigerator. If this happens, you can set the product into a hot water bath to see if the crystals will dissolve.
Additional Items That Require Refrigeration and/or Kept in the Dark
Hydrosols and Distillates - remove 1 ounce of hydrosol and add it to a separate, sterilized spray bottle and spritzer. Keep the larger bottle in the refrigerator. Carrier and Exotic Oils - generally refrigerate all carrier oils, although some very rich oils will solidify. This is fine. All you have to do is take the oil out, warm it up at room temperature, and it should liquefy. If not, set the bottle in a hot water bath and occasionally shake the bottle, which will hopefully turn into a liquid. Some oils, like coconut cream and jojoba oil, have a super long shelf life.
Refrigeration of The Following Ingredients is Not Necessary, But it Won't hurt
Essential Oils - essential oils are best stored in a cool, dark place. Co2 Extracts - these should continually be refrigerated. Butters - we suggest refrigerating our "skincare" butters. You can remove what you need and keep the rest in the fridge. Clays - keep in a dry, dark place. Shelf life is at least 2 years. Herbs All herbs <i>(whole or ground)</i> should be kept in a dark, cool, and dry location. Herbal (liquid) Extracts are created using grain alcohol. The alcohol pulls the constituents (properties) from each herb, root, trunk, leaf, and flower. They have a shelf life of 3-5 years. They can be stored in the refrigerator or a dark, dry place. Other Raw Ingredients - such as Sodium PCA, Honeyquat, Oat Beta Glucan, etc., will all have different shelf lives.
Spring Water hydrating
Glycolic Acid alpha-hydroxy acid exfoliant blend
Lactic Acid alpha-hydroxy acid exfoliant blend
Gluconolactone (Glucono Delta Lactone) preservative which doesn't contain parabens or release formaldehyde into the product
Hi Laura
Thank you for the 5-star review. We really appreciate it.
Your GoW Team
A
Alexandra Sargent
Favorite AHA product
This is my all-time favorite, no frills, action-packed AHA treatment.
I have tried thousands of dollars worth of skincare products to find the perfect solutions for my skin. What have I learned? There is no one size fits all approach to skincare, but often, SIMPLE ingredient decks are the most effective; especially with exfoliation and prevention steps of a skincare routine.
Will continue to repurchase! Thank you GoW!
Alexandra
Thank you so much for sharing your journey with us! It is such a joy to hear your positive feedback. We’re delighted to hear that our AHA treatment has earned the spot as your all-time favorite. Your journey through countless products resonates deeply, and we couldn’t agree more simple, effective formulations truly shine when it comes to skincare.
Markey and her crew of dedicated workmates.
E
Emma Holloway
Everything you want for sensitive skin :)
I suffer from sensitive skin, but still wanted an exfoliant. This product is so brilliant! It is just wanted you need without any of the redness or other irritation. I really appreciate the formula, thank you so much for this incredible tonic and for helping me with my skin concerns! :)
Emma,
It’s incredibly gratifying to hear about your success with our AHA (Alpha-Hydroxy Acid) Tonic 2%. We know how challenging it can be to convey the importance of treating sensitive skin with the care and respect it deserves, so your positive experience truly means a lot to us.
Thank you.
Your GoW Crew
A
Alexis
best exfoliator for sensitive skin
i am so glad i purchased this! my skin is so easily irritated & cannot handle most chemical exfoliation, but this one is so gentle yet effective. the basic ingredients are perfect because most additives are also irritating. Thank You!
Thank you so much for this review! :)
P
Pam
AHA (alpha-hydroxy acid) Tonic 2%
Fantastic and does wonders for my skin. I have sensitive skin and this amount of exfoliation is perfect. I can not use alcohols, thickners, silicones, preservatives etc on my skin. I love that its only Lactic acid and Glycolic. I cannot use salicylic acid as that penetrates deeper into skin and can cause some hyperpigmentation on me. My skin now feels like silk and I have not been on this long. I leave this on the full 20 minutes with no irritating results Hint- Make sure you use a mild gentle cleanser ,and if it starts to irritate rinse with water and use a sunblock everyday . This is so much better than the department stores that have fillers that you can be allergic too and end up thinking its the exfoliator but in actuality its all the other junk they put in . I also love the customer service here . That in itself is a 5 star rating for Jen, Markey and crew !!!
The skin under my eyes is very sensitive and there are not too many products I can tolerate, but this has never bothered me at all. I keep it in the fridge and it's soothing and moisturizing, and does help somewhat with puffiness.
Thank you for your kind words, Tracey
We are happy to hear our Anti-Puffy Eye Serum works well for your sensitive skin and provides the soothing relief you need. We appreciate your support!
Thank you for being such a loyal and long-time customer,
Markey
My dermatologist recommended your product and I like it. Clean beauty.
Hi Madelon, (such a cool name) ✌︎㋡
We are thrilled to hear your dermatologist recommended our Lactic Acid Exfo Pads! That is really so cool and we appreciate running it past your Dr for their feedback. I wish it was doable to have a derm who was straight up honest to support companies like ours that offer products created with the customer in mind, not, the dollars.
Thanks for your kind words and support.
Wishing you the very best in your skincare journey.
Markey ִ໋͙֒ᰔᩚ
Effective as a spot treatment. I may have overused it when I first got it (all over my face, twice a day), which might have been a bit irritating. But now I use it as a spot treatment if I feel any spots that might be headed toward a bit or blemish. And in the morning, those spots definitely feel dryer and less angry.
Hi Caroline ✋😃
Thank you for sharing your experience with our Oxygen Rich Super Charged 15% Gel. Honestly, I would have done the same thing by using it over my entire face and probably my neck, just for good measure. •ᴗ•
Receiving positive reviews always make us smile over here. Spot treatment is a perfect way to explain the use of this product.
Feel free to reach out if you have any questions!
Your GoW Crew
This feels really great on my hair. I love that it's silicone free and also fungal acne safe! (Very hard to find with conditioners!) Note that it is a leave-in. I use it after a hair wash before gels, and I also use it throughout the week on my ends for a moisture refresh. My one downside is that I don't like the smell when I put it on dry hair... I wish it had a dab of something herbal, even though I do like that it isn't scented with essential oils. But other than that I love it and plan to keep using it!
Hi Caroline
Thank you for sharing your detailed feedback.
We strive to keep our customers happy and are delighted to hear you love the conditioner and appreciate its benefits.
Your note about the scent is valuable, and we'll consider it for future formulations. We can certainly add a drop or a few of what you would like.
Just let us know.
We look forward to serving you again!
Markey
I love your squalane. It's a must for day and night. Love the way my skin feels and looks!
Thank you so much.
Thank you, Joanne 🙌
It's always so nice to hear when a customer loves a product or in this case, an ingredient.
We're thrilled to hear you love our Squalane. It's wonderful to know it makes such a positive difference for your skin. Squalane Oil has become insanely popular the past few years.
We appreciate your support and enthusiasm.
Your GoW Crew
I love this serum so much. I have sensitive skin, and use this once a week so it lasts a while, and it makes such a big difference. Smooths lines, cleans pores, and evens skin tone.
Mandelic Acid 5% Serum
Kim
Unclogs pores and smooths bumps
This product has unclogged my pores and smoothed the bumps on my cheeks. I have very sensitive skin and this did not irritate my face. It does not work overnight, you need to stick with it for a while but it worked for me!
Azelaic Acid 8% Serum
Kim
My skin's texture and firmness have improved
I have noticed that my skin's texture and firmness have improved since I have been using this product. The fine lines seem a little smoother and it does not irritate my skin.
Eternal Youth Elixir - Rejuvenation Formula
Lmuir
Superb for Soothing Sunburns
Love this. So simple but effective. I use it daily on my face as it soothes my sensitive skin. Whenever anyone in our family has had too much sun or a sunburn, we use this - it's incredibly soothing and hydrating. Even my picky kiddos happily put it on sun-parched skin.
Aloe Vera Inner Fillet Gel
Natali Hartley
Perfection :)
Love this product!! Especially during summer my skin just thrives with this! Not too thick or rich but leaves my skin happy and moisturized.
Wickedly Rich McDreamy Cream
Magdalena Manion
Work horse in my skin care routine
Work horse in my skin care routine. Have used for years. I spray a few sprays after cleansing on my face, neck, and chest, then use the extra moisture it provides to spread my serum. Resets the ph of my skin, makes everything feel more comfortable, and cost effective. Love it.
Clarifying Tonic
Anonymous
Tremendous product
Tremendous product. Only thing that consistently keeps my skin clear.
Blemish Prone Cleansing Oil
Caroline M.
Feels great on the skin
Feels great on the skin. I use it after cleansing but before serums, and it feels much more useful than a mineral water spray. I also like that it can be used throughout the day for a little boost. I had it in my purse last time I took a flight and I think it helped my skin stay happy during the journey.
Calm and Hydrate Mist
Lisa S
I recommend it to everyone!
I love this schampoo!! I was a little skeptical if an all natural shampoo would work, especially since I have fine, straight hair that tends to get greasy after only a couple of days with regular high quality shampoos, but this really works. I can go for 3 full days without washing it and I immediately noticed how powder soft my hair felt after the first wash. I think it even washes out the hard water. I will definitely be buying this again!
Locks of Lovely Shampoo (Unscented): Pure, Nourishing, and Gentle Care for Your Hair
Anonymous
Interesting new product
Interesting new product. I prefer the beautiful eye serum but this has some great ingredients
Blue Lotus Veil Peptide Infusion: Eye & Facial Renewal Serum