Soothing Cleansing Gel 100% Soap Free


Available Options


Our Soothing Cleansing Gel is a gentle surfactant and 100% soap FREE cleanser. This is an all-around soothing cleanser for any skin type. We wanted to offer a cleanser free of surfactants, soaps, and solvents. Soapnut herb and yucca herbal hydrosol will gently cleanse your skin, while wild cherry bark hydrosol and marshmallow root infusions lend themselves to soothe your skin.

*Due to this product using our fermented preservative Leucidal SF - it can continue to ferment, which lends itself to a fermentation scent. This won't always be present if a batch has just been made. If this is an issue, ask us to scent it, please!

Method of Application
Dispense about a dime to nickel size amount of cleanser into the palm of your hand, drip warm/hot water into your palm then rub hands together to emulsify. Pat into skin, wipe off gently with a wet, warm cotton or bamboo clean washcloth.
Do not massage into your skin. Only cleanse in the A.M. if necessary.

Soothing Cleansing Gel 100% Soap Free

Customer Reviews

Based on 11 reviews
Better than Vanicream

I used to use Vanicream cleanser for my sensitive skin but this works a lot better for my skin and doesn't cause any reactions. Important to remember that it wont remove makeup (as the bottle says). I use a warm washcloth first to wet and gently exfoliate my skin, then use a coin-sized amount and mix it up in my palms and then pat it all over my face. Then i use a warm washcloth to gently remove it from my face. Then, I splash cold water on my face to close my pores and rinse off any possibly remaining product.

We really appreciate you taking the time to review this product! :)

Gentle on skin

I tried this as a natural alternative to Cerave cleansers. It was gentle on my skin and not drying. I'm used to the foam of those cleansers so I missed that but I know it's not great to have those chemicals in your skin care.

We really appreciate you reviewing this product! Staff and Customer Fave! :)

Gentle cleanser for sensitive skin

I am very sensitive to products and have to be careful with what I use on my skin. My skin tends to react to many things, it is maddening. I started using this cleanser recently and so far have not had any reactions. My skin is not red or irriated by using it, nor is it drying or overly moisterizing. My skin just feels clean after using. I am happy with this cleanser, and just bought another bottle recently.

This is my (Jen) top suggestion for cleansing sensitive skin :) Thank you so much for your review!

Best Product I’ve Ever Used

I’m not exaggerating with my title. I have eczema and it was always a fight to prevent it from inflaming my cheeks and forehead. Other products would burn and irritate, and did little to relieve the dry skin, irritation and unattractive flakes. I’ve been using this product for a year now, and this is the best my skin has looked! I am very very happy.

So happy you are loving this cleanser :) Thank you!

Effective and gentle

It turns out I have sensitive skin, and have been unknowingly using the wrong cleansers for years... cue accidentally stumbling upon the GOW brand, and essentially a life changing consultation with Jen... and now I will never not have this cleanser in my possession. It is incredibly gentle, but effective (on make up free skin I mean). My skin never feels stripped or dry after using it. In fact, one night I mistakenly applied a bit of the cleanser on my freshly washed face, thinking it was my cherry healing serum... I then put the ceramides and oil on top and went to sleep. I realized my mistake the next day, and my skin was totally fine. No dryness or tightness. No big deal at all. I don't recommend any of you do that LOL, but I think it goes to show how non-irritating the ingredients truly are. Thank you so much for making these products!

This is my (Jen) favorite cleanser also :) There are no surfactants or soap in this cleanser, so it for sure won't strip your skin. We're glad you love it! You could actually leave it on with no side effects for this reason.