Garden of Wisdom's Beautiful Eyes Serum Beautifeye™ protects, strengthens, and improves the thin, tender skin around the eye. This works by consolidating the fragile microvascular network and stimulating the detoxifying system, reducing capillary leakage and the dark, uneven coloration and appearance of fatigue. Beautifeye™ diminishes puffiness, fades away dark circles, reduces crow’s feet wrinkles, and can dramatically lift the upper eyelid. For the first time in the cosmetics industry, Beautifeye™, an active ingredient, demonstrates a lifting action on sagging upper eyelids. Beautifeye™ offers a gentle alternative to invasive surgery (blepharoplasty).
Shelf Life and Storage Information for Our Products and Ingredients
Finished Products - generally don't need to be refrigerated as they are preserved, but you can refrigerate them to extend their shelf life. The shelf life for most products is 9-12 months. Vitamin C Serum(s) and VitaResurface products should continually be refrigerated to extend their shelf life. Sample Sizes - do have a shorter shelf life (generally 3-6 months), and items in jars can dry up quicker than this if the lid is not tightened well enough (Vitamin C Serums - use within 90 days).
Please Keep Your Products Out of Humidity, Heat, Direct Light and in a Dark Cabinet When Possible
Exfoliating Acid - products have a shelf life of 9-12 months. The only things we don't suggest refrigerating are the Mandelic Acid Serums or Salicylic Acid Serums, as they can crystallize in the refrigerator. If this happens, you can set the product into a hot water bath to see if the crystals will dissolve.
Additional Items That Require Refrigeration and/or Kept in the Dark
Hydrosols and Distillates - remove 1 ounce of hydrosol and add it to a separate, sterilized spray bottle and spritzer. Keep the larger bottle in the refrigerator. Carrier and Exotic Oils - generally refrigerate all carrier oils, although some very rich oils will solidify. This is fine. All you have to do is take the oil out, warm it up at room temperature, and it should liquefy. If not, set the bottle in a hot water bath and occasionally shake the bottle, which will hopefully turn into a liquid. Some oils, like coconut cream and jojoba oil, have a super long shelf life.
Refrigeration of The Following Ingredients is Not Necessary, But it Won't hurt
Essential Oils - essential oils are best stored in a cool, dark place. Co2 Extracts - these should continually be refrigerated. Butters - we suggest refrigerating our "skincare" butters. You can remove what you need and keep the rest in the fridge. Clays - keep in a dry, dark place. Shelf life is at least 2 years. Herbs All herbs <i>(whole or ground)</i> should be kept in a dark, cool, and dry location. Herbal (liquid) Extracts are created using grain alcohol. The alcohol pulls the constituents (properties) from each herb, root, trunk, leaf, and flower. They have a shelf life of 3-5 years. They can be stored in the refrigerator or a dark, dry place. Other Raw Ingredients - such as Sodium PCA, Honeyquat, Oat Beta Glucan, etc., will all have different shelf lives.
Spring Water hydrating Beautifeye™ (Glycerin – Albizia Julibrissin Bark Extract & Darutoside [from Siegesbeckia orientalis]) is the first active ingredient of its kind demonstrated to have a lifting action on the sagging upper eyelid. With blepharoplasty, the surgical excision of the eyelid skin, being the most common and sought-after plastic surgery procedure, Beautifeye™, a non-invasive alternative, will certainly fulfill the desires and expectations of many women (and men) worldwide! Clinical studies have demonstrated the positive effects of Beautifeye™ on the drooping orbital surface and the fold height, which have been reduced respectively by up to 61% and 91% after 2 months of treatment. In addition to this breakthrough action, Beautifeye™ visibly smooths crow’s-feet wrinkles, decreasing their volume (up to -34%) and depth (up to -33%); and fades dark circles, lessening the intensity of red (up to -32%) and blue (up to -30%) coloration, a consumer study carried out on 105 volunteers, demonstrated that Beautifeye™, in only 7 days, was able to positively influence the way volunteers perceive the features of their face. In the blink of an eye, Beautifeye™ rejuvenates the eyes. Liposomes (soy-based) penetration enhancer, hydrates Royal Jelly helps hold hydration in the skin, anti-bacterial, healing, plumping AllTrans Resveratrol's antioxidant strength of 1% resveratrol was compared to 1% Idebenone. Idebenone is a powerful pharmaceutical antioxidant. Its benefits include shielding the skin from environmental damage, improving the appearance of fine lines and wrinkles, reducing dryness, and smoothing skin texture. The study's results revealed that resveratrol had a 17-fold greater anti-oxidant capacity than idebenone! Resveratrol can also form soluble, complex molecules with certain metal ions, inactivating the ions so they cannot produce free radical formation. This action, in combination with its powerful anti-oxidant capability, makes resveratrol highly effective in combating the damaging effect of free radicals that lead to skin aging. Resveratrol is also reported to stimulate healthy cell proliferation and collagen synthesis by protecting the dermal matrix from harmful enzymes and improving the function of fibroblasts that create healthy collagen. L-Proline
wound healing, anti-allergen Leucidal SF is a probiotic-based preservative created by the fermentation of Lactobacillus in a defined growth medium. Xanthan Gum natural thickener Hyaluronic Acid(very little used as a binder)
This serum is amazing!! I cannot stress enough how I've truly tried so many different products on my face, and GoW is the only company that has me returning every time wondering why I tried anything else. This eye serum is exceptional. It is not tacky - dried clear - and totally refreshes my eyes in a way no other serum has even come close to. I've used it for a few years now and cannot go without it.
Gianna,
This is my favorite eye product (Beautiful Eyes Serum w/ReguAge). When I apply this to my upper orbital bone (eye) and gently press and push up while holding for several seconds, majikal things happen. This is assuming
you have developed hooded upper eyelids. If not, preemptive strike.
Your GoW Team wishes you the very best in your incredible skincare journey
A
Alyssa
Beautiful Eyes Indeed
The skin around my eyes look and feel tighter and firmer!
Alyssa,
Thank you for taking the time to write a review.
This product is rapidly becoming a top seller. It really works!
It surely does tighten, firm and hydrate the eye area.
Your GOW Team
A
Alyssa
Perfect Hydration 👌 5 Stars 🌟
Feels nourishing while being super lightweight. I love that it contains very little hyaluronic acid and that it isn't a low molecular weight (LMW) form because my skin can't tolerate these variations like sodium hyaluronate. So glad that more information is being shared about the contraindications of LMW hyaluronic acid, especially for folks with autoimmune mischief. My reaction seems to be an allergic one rather than autoimmune. In any regard, I love this eye serum.
Alyssa,
Thank you so much for taking the time to share your experience with our Beautiful Eyes Serum ! We're so happy to hear that you find it nourishing yet lightweight, and we're glad it works well for your skin.
Your insights about hyaluronic acid and its different forms are invaluable, especially as we strive to raise awareness about the needs of those with varying skin sensitivities. We appreciate your thoughtful feedback and are always ecstatic when our product(s) meet a customer's needs.
If you have any further comments or questions, please feel free to reach out. We're here to help!
Warmest regards,
Your GOW team 😀 😀 😀
D
Danielle
Works!
I’m actually shocked by how well this product works! At 34 years old my crow’s feet are starting to look fairly deep and my eyelids are drooping a bit. I’ve been using this product for only two weeks and have already seen improvements in both areas. I’m seriously amazed. I’ll never be without it.
Danielle,
Thank you so much for your glowing feedback! We’re overjoyed to hear that our product is already making a visible difference for you. Seeing improvements in just two weeks is such an exciting testament to its effectiveness, and we're honored to be a part of your skincare routine. I love, love, love this product as well (Markey).
It’s incredibly rewarding to know that it’s addressing concerns like crow’s feet and drooping eyelids, and we’re so happy it has earned a permanent spot in your lineup. Your amazement and enthusiasm mean the world to us, and we’re committed to continuing to deliver products that meet and exceed your expectations.
Thank you for trusting us with your skincare needs. Your kind words are truly inspiring! If you ever have questions or need further recommendations, we’re here to help.
Markey
V
Valerie
Amazing eye serum!
I am over 50 and have started to have drooping eye lids and its is horrible. This serum is definitely helping. I use it every morning and evening. There aren’t too many eye serums that have clean ingredients and address sagging. This is one!
Valerie,
Thank you for such an amazing review. We appreciate this so much!
Also, thank you for noticing the list of ingredients as being clean without fillers.
Your GOW crew ;-)
I love this schampoo!! I was a little skeptical if an all natural shampoo would work, especially since I have fine, straight hair that tends to get greasy after only a couple of days with regular high quality shampoos, but this really works. I can go for 3 full days without washing it and I immediately noticed how powder soft my hair felt after the first wash. I think it even washes out the hard water. I will definitely be buying this again!
Interesting new product. I prefer the beautiful eye serum but this has some great ingredients
Thank you so much for this review. We really appreciate you giving Blue Lotus Veil a try and sharing your thoughts with us.
The Beautiful Eye Serum will always have a special place in our hearts too 😊 but we’re so happy you noticed the thoughtful ingredient profile in Blue Lotus Veil. We wanted it to feel like a beautiful extension of that same peptide-loving philosophy while offering a slightly different experience for the skin.
Thank you again for your honesty, support, and for spending time exploring our creations with us.
It truly means a lot to our small team
I love this serum so much I had to write another review! This is my number one anti-aging go to every night because it’s packed with all of the top anti-aging ingredients! It’s the first thing I put on my face after washing. It has completely changed the texture of my skin! I have large pores so I am not fortunate enough to have skin like porcelain, but the clarity and softening of lines and wrinkles has been amazing! The scent…not heavy or perfumey, but simply real rose petals in a bottle, LOVE!!!
Kerrie Thank you so incredibly much for not only this beautiful review, but for coming back to write another one.
That is so cool and greatly appreciated.
We always love seeing you in the shop, and hearing how much Rose Stem Cell & Peptide Serum has become part of your nightly ritual just makes our hearts happy. Your description of the scent being like “real rose petals in a bottle” honestly could not have been more perfect.
And, thank you for sharing your experience so openly. So many people feel self-conscious about texture and pores, so hearing that you’ve noticed clarity, smoother texture, and softened lines will be incredibly encouraging for others too. We formulated this serum to feel nurturing, active, and beautifully supportive to the skin, so hearing feedback like this reminds us why we do what we do.
We adore you and appreciate your kindness and support!
Your Team @ GoW
I really like this stuff! I have super sensitive, fungal acne-prone skin. This takes off makeup and sunscreen right away, and it doesn't feel stripping or irritating. If I use it on the skin near my eyes it stings just a bit, hence the 4 stars, but it's not to stop using it. In the morning I use it as my sole cleanser, and at night I follow it with a GoW cleanser in the shower.
Thank you so much, Caroline. We really appreciate you taking the time to leave such a thoughtful and detailed review.
Hearing that Micellar Cleansing Dew has worked well for your super sensitive, fungal acne-prone skin means a lot to us, especially since skin like yours can be incredibly difficult to please without irritation. We’re so happy it’s helping remove makeup and sunscreen gently without leaving your skin feeling stripped.
We also sincerely appreciate you mentioning the slight stinging around the eye area. That kind of feedback is genuinely helpful for both us and other customers. The eye area can be especially delicate, so we completely understand your caution there.
And, we love hearing that it has become part of both your morning and evening routine alongside another 😊GoW cleanser.
Thank you again for your support, trust, and kindness toward our small company.
It means a great deal to us.
Markey
This clay is a wonderful ingredient I add to my tallow soaps I make
This clay is a wonderful ingredient I add to my tallow soaps I make. Extra creamy lather, plus all the benefits from Rhassoul clay.
Hi Helen :-D
This is wonderful to hear. Rhassoul Clay has some pretty spectacular properties and to know how it helped enhance
your soap sounds lovely.
Tallow soaps must be very conditioning and gentle to the skin. ;-)
Markey and the GoW Family 😊
I love this schampoo!! I was a little skeptical if an all natural shampoo would work, especially since I have fine, straight hair that tends to get greasy after only a couple of days with regular high quality shampoos, but this really works. I can go for 3 full days without washing it and I immediately noticed how powder soft my hair felt after the first wash. I think it even washes out the hard water. I will definitely be buying this again!
Locks of Lovely Shampoo (Unscented): Pure, Nourishing, and Gentle Care for Your Hair
Anonymous
Interesting new product
Interesting new product. I prefer the beautiful eye serum but this has some great ingredients
Blue Lotus Veil Peptide Infusion: Eye & Facial Renewal Serum
Teal Schinkel
ONLY MOISTURIZER THAT DOESNT CAUSE ACNE
Literally the only one I've ever used and I've searched for 30 yrs. Just the best!
Decadent Oat Enriched Emulsion
Teal Schinkel
Works on Melasma!
Nothing has worked so far on my Melasma as well as this. My skin has a glow that it doesn't have when I'm not using. And it's keeping acne at bay. There's a noticeable difference when I don't use this. Don't want to go without.
Clear, Brighten, and Prevent Serum
Rebekah Eustis
great for removing thick sunscreen
This micellar water is the best! I am in the ocean a lot and so wear thick mineral waterproof sunscreen. In the past, trying to get it all off so that my skin didn't break out was always a challenge because the foaming cleansers would dry out my skin. That is why this is a life saver. As another review mentioned, I shake the bottle, pour about a teaspoon or so in my palm and smooth over my face and neck. You can literally see the sunscreen (or make up) melt off. I rinse and then cleanse one more time with the gentle cleansing gel (another winner IMO). My skin is clean but not dry! I love the sensitive formula. Thank you GOW for making such amazing products!
Micellar Cleansing Dew | Sensitive Profile
CT
If I could only use one skincare brand for the rest of my life.
It would truly be garden of wisdom. I started using GOW about 8 or 9 years ago and have never looked back. I haven’t been disappointed by a single product, and I have tried soo many and would bathe in them all daily if I could. several have become staples in my routine, which is about 75% gow products now. The education they provide is genuinely game changing. You not only understand what you’re using and why, but the results are noticeably better than any other store brand skincare I’ve tried.
The company itself is lovely. It’s built on education, research, and experience, not marketing, trends, fake reviews, or the deceptive tactics most skincare brands rely on. Their success comes from a real commitment to honestly informing and educating their community while making truly amazing skincare. Thank you🤍
Garden Of Wisdom Skincare
Margie
Shrinks those bags!
I use this when I’m going out for something special I want to look my best. It really does shrink those puffy tissues around the eyes. It’s a great quick fix item.
Anti-Puffy Eye Serum
Margie
Lovely, soft skin!
Do you know the expression, “If I could bathe in this stuff, I would.”? Well, I do! I know this is an expensive option, but I use this as my body wash for my dry and sensitive body skin. Luckily, a little goes a long way. It’s so gentle and leaves my skin nice and clean, but also super soft at the same time. I use the Honey Butter cleanser on my face and this duo works really well for me.
Oats Milk and Honey Facial Cleanser
Anonymous
C3 Lipid Elixer
I tried this on a whim & I am so happy that I did! My skin is a bit sensitive, as well as very moody. This elixir works with my skin. My skin actually looks better.
Thank you!
C³ Lipid Elixir
Harmony Jensen
Perfect level of moisture.
I use this at night with a few drops of an oil and it’s the perfect level of moisture for my skin, even during winter. Heavy creams cause issue for me and this is perfect.
Decadent Oat Enriched Emulsion (No Essential Oils)